The Dumb Phone Makes a Comeback

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We are seeing younger generations bring back trends of minimalism and ‘retro’ vibes, and just as the vinyl record made a resurgence, so we see the dumb phone do the same.

According to research by Sortlist, a UK integration and acquisition firm, the average person spends about 52,925 minutes (or 36 days, 18 hours and 5 minutes) on social media each year. The average American spends about 109 days a year online, of which 32 days are spent on social media.

The sort list survey also revealed that users were trying to reduce the time spent on smartphones, with the search for dumb phones in the United States increasing by 18% (such as flip phones that do not have access to the Internet). Is, or has limited access to emails only). Global search for mute phone services has also increased by 5%.

“Dumb phones are currently an attractive option for parents who want to have a phone with their children, but also limit screen time and social media usage,” said Nicholas Finett, CMO at Sortlist. Said “Many Generation-Z and millennials also choose a mute phone to limit screen time and social media usage, as well as enable privacy and be more active in their lives. A recent survey In other words, we found that 32% of people under the age of 35 want to use less social media, which shows how the trend is changing.

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